If you’re like most people, you probably have more than one Google account. In fact, you might have several. You can add user to Google Analytics by following simple steps.
Introduction
You can add up to 50 users to each Google Analytics account. Each user must have a Google account, which is used to sign in to Google Analytics. Depending on the user’s permissions, they can view data, administer their own account, or administer the entire Analytics account.
What is Google Analytics?
Google Analytics is a free website analytics service that tracks and reports website traffic. Google Analytics is used by millions of sites to track their traffic and understand where it’s coming from.
To use Google Analytics, you’ll need to create a free account and add a piece of code to your site. Once you’ve done that, you can see how many people are visiting your site, where they’re coming from, what they’re looking at, and more.
What are the benefits of using Google Analytics?
There are many benefits of using Google Analytics, including the ability to track your website’s traffic, conversion rates, and bounce rates. You can also use Google Analytics to segment your traffic by source, location, or device. Additionally, Google Analytics can help you identify which pages on your website are performing well and which ones need improvement.
How to create a Google Analytics account
Creating a Google Analytics account is free and easy. To create an account:
- Visit Google Analytics.
- Click Start for free.
- Sign into your Google Account, or create one if you don’t already have one.
- Select how you want to measure your site. By default, Analytics creates a Universal Analytics tracking code for you. If you plan to upgrade from Classic Analytics, learn more about the two types of analytics tracking code.
- Set up your account name and property information, such as your website name and URL, time zone, and currency. If this is your first time using Analytics, we recommend that you select Create new property from the Property dropdown menu.
How to add user to Google Analytics
Before you add a user to your Google Analytics account, you need to decide what level of access to grant the user. You can give a user one of the following levels of access:
View reports only: Users can see reports, but they can’t make any changes to the account.
Edit reports: Users can see and modify reports, but they can’t make any changes to the account settings.
Manage users: Users can see, modify, and manage account settings and reports.
To add a user:
- Sign in to your Google Analytics account.
- Select the Admin tab.
- In the ACCOUNT column, choose + Add new users under User Management.
How to set up user permissions
If you have a Google Analytics account and want to grant access to someone else, such as a client or colleague, you can do so by adding them as a user. This gives them permission to view (but not edit) your Analytics data.
To add a user to Google Analytics
- Sign in to your Google Analytics account.
- Click Admin, and navigate to the desired view.
- In the Account, Property, or View column (depending upon whether you want to add the user at the account, property, or view level), click +Add new users.
- Enter the email address of the person you want to add. If they don’t have a Google Account, they’ll be asked to create one. You can also add multiple email addresses at once, separated by commas. To set permissions for each user individually, click Advanced next to their email address(es). Otherwise, leave this setting at its default value of Read & Analyze for all users you’re adding and click Next Step. Learn more about user permissions.
- Choose whether you’d like the new user(s) to receive email notifications when data becomes available in your view(s), then click Send Invitation(s).
How to view user activity
There are two types of data in Google Analytics: Engagement data and conversion data. Engagement data includes information about what users do on your website, such as the pages they visit, the length of time they spend on each page, and the links they click. This type of data can help you understand how users interact with your website and where you need to make improvements. Conversion data includes information about users who take a desired action on your website, such as making a purchase or signing up for a newsletter. This type of data can help you track whether your website is meeting your business goals.
To view user activity in Google Analytics, log in to your account and click “Reporting” at the top of the page. Then, click “Users” in the left-hand sidebar. On this page, you will see an overview of user activity on your website. You can use the filters at the top of the page to view specific types of user activity, or you can dig deeper by clicking on one of the tabs at the top of the page, such as “New User,” “Active User,” or “Returning User.”
Conclusion
As a marketer, you need to have your finger on the pulse of your website’s traffic. Google Analytics is a powerful tool that gives you detailed insights into your website traffic and marketing effectiveness. Adding users to Google Analytics lets you share the wealth of data with colleagues so that everyone can make informed decisions about where to focus their efforts.
There are two different types of users in Google Analytics: Viewers and Administrators. Viewers have limited access to reports and data, while Administrators have full access to all reports and data as well as the ability to make changes to account settings.
To add a user to your Google Analytics account, log in and navigate to the Admin tab. Under the Account column on the left-hand side, click User Management. On the User Management page, you’ll see a list of current users as well as an Add new user button.
Click Add new user and enter the email address of the person you’d like to add. Then, select the user type (Viewer or Administrator) and click Add. The new user will receive an email notification with instructions on how to log in and access your Google Analytics account.
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